Writing posts, articles, reviews… It’s easy !!! But creating SEO Content it’s just another thing ;-). You’ll need to optimize your creativity and writing skills in order to create engagement.
How do you gain engagement? by gaining a better user experience. Your content must be optimized for the USER and for the SEARCH EGINE. Writing a SEO Content Strategy it is about creating and audience to target, selecting and writing unique content for this audience, the audience will write, comment or share the content and you’ll get the authority required to get competitive advantge and you will rise your ranking position in Google over your competitors.