# You Dream It

Google Tag Manager Strategies

# Our strategies make it happen

Tags, tags and more tags... nowadays it is not enough to read and crawl into your website analytics data. Today you have to tag. Tags are little pieces of code that will help you understand in a better way the journey, the actions and the behavior of your website's user/customer. Tagging pdf downloads, scrolling behavior, links clicks, form submissions, video activity, e-commerce purchases... it is crucial to getting to know your customer journey and your conversions. Google Tag Manager will help you by sending precise data to your website analytics, re-marketing strategy, pay per click campaign and your affiliate program

We build Google Tag Manager Strategies to detect all this customer behaviors. We can help your marketing team to deploy and control better the user/customer data of your Google Analytics and Google Tag Manager accounts.    

RAKUTEN

COPA DAVIS

2021

Form interaction

GTM Strategy

The GTM strategy for Rakuten Copa Davis measured user participation across an interactive campaign, tracking form actions, validations, submissions, and team selections.

RAKUTEN

THE BIG PICTURE

2016

Video interaction

GTM Strategy

The GTM strategy for Rakuten The Big Picture captured user interactions across a visual experience, measuring logins, mosaic exploration, video actions, and engagement.

LA GAETA

2013

Ecommerce Data

GTM Strategy

The GTM strategy for La Gaeta was designed to track the complete online shopping funnel, from product discovery to cart activity, checkout, and final purchase.

NAILSHOPART

2014

Ecommerce Data

GTM Strategy

The tracking strategy for Nail Shop Art relied on a PrestaShop plugin, automatically sending key eCommerce events to GA4 with a simple and efficient setup.

ALBERA

2014

Ecommerce Data

GTM Strategy

The GTM strategy for Albera focused on tracking the full eCommerce journey, connecting product views, cart actions, checkout steps, and purchases with GA4.